Uses and Gratifications

In 1974 researchers called Blulmer and Katz expanded this theory and published their own. this stated that individuals might choose to use media for the following reasons.



Escapism/ Diversion: this allows people to escape from everyday life, problems and routines by watching TV/ media. This would apply to our thriller as it can help people escape from everyday life.

Personal relationship: Using the media for emotional and other interactions. E.G substituting soap operas for family life. This may not apply to our thriller as it is meant to be scary to audience cannot have any personal relationships with the thriller.

Personal identity: Finding yourself represented in the media, such as values and learning behaviours.

Surveillance: For information which could be useful for life, such as the news, weather and holiday deals.